Documentation

Discounts

Coupon codes and automatic discounts.

The Discounts page has two tabs: Coupons for codes that customers enter at checkout, and Automatic for discounts that apply when certain conditions are met.

Coupon Codes

  1. Go to Discounts in your dashboard
  2. On the Coupons tab, click Create Coupon
  3. Configure the coupon:
    • Code — what customers type at checkout
    • Type — percentage off, fixed amount, or free shipping
    • Value — the discount amount or percentage
    • Applies to — all products or specific products
    • Minimum order (optional) — minimum cart value required
    • Usage limit (optional) — maximum number of times it can be used
    • Expiry date (optional) — when the code stops working

Coupon Types

  • Percentage off — reduces the total by a percentage (e.g. 10% off)
  • Fixed amount — subtracts a flat amount from the total (e.g. $5 off)
  • Free shipping — removes the shipping cost entirely

Customers enter coupon codes in the cart before proceeding to checkout.

Automatic Discounts

Automatic discounts apply without a coupon code. Customers see the discount applied in their cart when the conditions are met. Configure these on the Automatic tab.

Free Shipping Threshold

Encourage larger orders by offering free shipping above a certain amount.

  1. Go to Discounts → Automatic tab
  2. Enable Free Shipping Threshold
  3. Enter the minimum order amount
  4. Click Save

A progress bar is shown in the cart so customers can see how close they are to qualifying for free shipping.

Share coupon codes in your Ghost newsletters. Create a coupon for subscribers and include it in a Ghost email — it's a great way to reward your audience.

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